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Internal Comms Toolkit

Build the Hype Before Day One.

Don't let your launch get lost in the inbox. We provide a complete, turnkey digital teaser campaign designed to generate mystery, excitement, and massive 80%+ adoption across your on-roll and off-roll workforce before the physical node even opens.

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Corporate team looking at digital campaign on screen
Pre-Launch Engagement Turnkey Internal Marketing
Indian professional smiling at smartphone
Asset No. 01 3-Part WhatsApp Teaser Series

Mobile-First Hype Generation

Your off-roll and field engineers don't check corporate emails, but they do check WhatsApp. We provide a highly visual, 3-part mobile graphic series designed specifically for internal company groups.

  • Teaser 1 (T-Minus 7 Days): "Get ready to deposit your dormant knowledge."
  • Teaser 2 (T-Minus 3 Days): "The Golden Bookmarks have been signed."
  • Launch Day: "The PustakPass Node is officially unlocked. Let the exchange begin."

The Executive Launch Mailer

Set the tone from the top. We provide pre-written HTML email templates and a 60-second video script for your CHRO or CMD to record, framing the initiative as a major Diwali or Foundation Day gift rather than just "new HR software."

  • The Video Script: A punchy, 60-second read explaining the P2P economy, the value of K-Points, and the company's commitment to continuous learning.
  • Co-Branded HTML: A beautiful, responsive email template featuring your company logo alongside the PustakPass integration.
Indian Corporate Executive recording a video message
Asset No. 02 CHRO Video Script & Mailer
Corporate employees walking past a digital display screen
Asset No. 03 Lobby Motion Graphics

Digital Signage Integration

Keep the momentum going long after launch day. We supply high-resolution, animated 16:9 motion graphics designed to loop on your cafeteria TVs, elevator screens, and lobby displays.

  • Live Reminders: Visual nudges displaying K-Point value, current Golden Bookmark status, and "Book of the Week" features.
  • Zero Design Effort: Provided in standard MP4 formats, ready to be uploaded directly to your existing internal digital signage software.

Get the Complete Digital Toolkit

Stop writing internal emails from scratch. Our enterprise partners receive the full unbranded asset zip file upon signing the pilot agreement.

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